Looking for a bit of a crash course in social media basics? Need to tighten up your social media strategy best practice? Scratching your head thinking ‘How do I grow my customer base online?’ As a freelance social media manager, I’ve got lots of tips up my sleeve from my own experience if you want someone skilled to manage your social media – and I’d love to chat about that further – but first – here are 7 absolutely essential social media practices for businesses that you should follow.