How To Write Press Releases Better

I’ve spent a number of years writing press releases, especially but not limited to the food and drink industry. From my experience as a freelance journalist in Dublin (with RTÉ) to being a full-time copywriter in London (with one of the city’s top food, drink and travel agencies, Roche), I’ve been on both sides of the brief. Hopefully you’ll hire me as a freelance press release writer, but to show I know exactly what I’m talking about here’s my tips on how to write a good press release.

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